AI Insights · Timothy · April 2021
Top 5 Drawing & Coloring Apps on iOS in Brazil Q1 2021
Sensor Tower's analysis reveals the performance trends of the leading Drawing & Coloring apps on the iOS platform in Brazil for the first quarter of 2021. Downloads and active user data show the dynamic landscape of this app category.
In the first quarter of 2021, the Drawing & Coloring app category on iOS has shown varied trends in Brazil. Our data at Sensor Tower provides a clear perspective on how these apps have fared in terms of downloads and user engagement.
Crazy Labs' Phone Case DIY started the quarter with around 15K downloads and finished with 7K, indicating a downward trend. The app's weekly active users also saw a decrease from 22K to 8.5K.
X-Flow's Happy Color® Art Coloring Book generated revenue ranging from $45 to $114 weekly and maintained a relatively stable download rate, ending the quarter with a spike to nearly 7K downloads. Weekly active users began at 53K and had a slight increase to 55K in early March, before stabilizing at around 51.5K.
Color by Number:Coloring Games by Wildlife Inc showed a consistent revenue between $1.8K to $2.8K per week. The app's downloads saw a general decline from 4.6K to 3.7K, and its active user count also dropped from 19K to 15K by the end of the quarter.
Wildlife Inc's other contender, Colorfy: Coloring Book Games, had a revenue pattern similar to its sibling app, ranging from $1.8K to $2.6K weekly. Downloads began at 4.5K and rose to nearly 4K by March end. The active users had a noteworthy increase from 10.6K to 11.3K in the last few weeks of the quarter.
Lastly, Zephyrmobile's Paint by Number Oil: Hey Color showed fluctuating revenue but ended the quarter on a high note with $7 in the last week. Downloads and active users had a significant drop, with downloads decreasing from 3.5K to under 200 and active users reducing from 3K to just above 3.2K.
For more detailed insights and a comprehensive analysis of app performance, Sensor Tower's platform is the go-to source for app market data.